What Black Friday Means for Aussie Retailers – Gary Mortimer

Black Friday is here but what does it mean for Australian retail? Dr Gary Mortimer  joins Brent to discuss how Black Friday sales affect Aussie retailers online and in-store. 

Listen to the full interview here: 

Dr Gary Mortimer is a Professor of Marketing and Consumer Behaviour at the QUT Business School. He is an active researcher in the areas of food retailing, retail marketing and consumer behaviour. 

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